Un compentario interesante, de David Brooks en una Op-ed en el NYT: "Control of attention is the ultimate individual power. People who can do that are not prisoners of the stimuli around them." Malcolm responde aquí.
To the Editor,
As a former Economist technology writer, I understand the attractions of “simplify, then exaggerate”. But in the case of your article on freeconomics, you have done a bit too much of both.
First, where is your evidence that online advertising is a failing model? To be sure, the crisis has dramatically slowed its growth (like that of every other industry) but unlike most others, it’s still positive. The worst forecasts for the year that I’ve seen predict that it may drop by a few percent from last year’s record figure. That’s a lot better than the offline advertising market and hardly supports your hyperbolic claim that “the demise of a popular but unsustainable business model now seems inevitable.”
Second, there is more to free business models online than advertising. The big shift since the crises has been the rise of “freemium” (free+premium) models, where products and services are offered in free basic and paid premium versions. Think Flickr and Flicker Pro (more storage), virtually all online games and even your own site (some free and some paid content).
Finally, your scorn blinds you to the fact that this crazy idea of giving away content for free and supporting it by advertising is nearly a hundred years old. It is the basis of the standard radio and television broadcast model (“free to air” content) and countless other companies, from the free daily and weekly newspapers to the vast majority of media websites, including all of our own at Conde Nast. It works great—The Economist should try it!
Editor in Chief, Wired Magazine and author of the forthcoming “Free: The Future of a Radical Price”
Advergaming Studio Three Melons Raises $600,000
Three Melons, an Argentina/US-based developer of short-session, branded online games, has secured $600,000 from Santander Bank. The 3-year old startup is in the business of creating casual Internet games, which they refer to as “engaging and socially empowered snacks of entertainment”, commissioned by media companies, advertisers / agencies and video game publishers.
I met a traveller from an antique land
Who said: Two vast and trunkless legs of stone
Stand in the desert. Near them on the sand,
Half sunk, a shatter'd visage lies, whose frown
And wrinkled lip and sneer of cold command
Tell that its sculptor well those passions read
Which yet survive, stamp'd on these lifeless things,
The hand that mock'd them and the heart that fed.
And on the pedestal these words appear:
"My name is Ozymandias, king of kings:
Look on my works, ye Mighty, and despair!"
Nothing beside remains: round the decay
Of that colossal wreck, boundless and bare,
The lone and level sands stretch far away.
jackola: About to head over to the #TotallyAwesome #stage at #fakesxsw. Want to #meetup at the #afterparty where all the #coolkids are?
A weakness, after all, is a potential vulnerability, and we feel like we will appear stronger if we make sure to hide our weaknesses. It's one reason why people are shocked when I blog about getting fired, or not being able to contain my own jealousy. But to me, it's a relief to show the weakness because then I don't need to spend energy hiding it.
Anónimo dice:Creo que Conchuda Recalcitrante superó oficialmente al difunto post de Luli Salazar en topless como el mejor comentado de todos los tiempos.
AGUANTE CRISTINA MANGA DE CONCHUDOS HIJOS DE PUTA Y LA RECONCHA BIEN DE SU MADRE A TODOS LOS QUE ESTAN EN CONTRA DEL GOBIERNO!!!!!!!!!!!!!!
VIVA CRISTINA, YO LE HAGO EL AGUANTE!!!!!!!!!!!!!