Wednesday, March 25, 2009

killer app

Desde el principio de los tiempos se habla de cuál será la función que hará que las personas aumenten significativamente el ARPU de los carriers al consumir más tráfico de datos. Ok, quizás desde 2002 se habla de esto, pero de todos modos es importante entender la relevancia de este killer app.

Con el lanzamiento de iPhone Scrabble con Facebook connect por EA Games me pregunto: ¿será online gaming lo que haga que la gente pague por tener 3G?

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posted by Andy W at Wednesday, March 25, 2009

1 Comments:

Blogger Andy W said...

Average revenue per user (sometimes average revenue per unit) usually abbreviated to ARPU is a measure used primarily by consumer communications and networking companies, it is the total revenue divided by the number of subscribers.

This term is used by companies that offer subscription services to clients for example, telephone carriers, Internet service providers, and hosts. It is a measure of the revenue generated by one customer phone, pager, etc., per unit time, typically per year or month. In mobile telephony, ARPU includes not only the revenues billed to the customer each month for usage, but also the revenue generated from incoming calls, payable within the regulatory interconnection regime.

25/3/09 2:08 PM  

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